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G.I. Joe Q&A

The Hasbro G.I. Joe team has returned their answers to our latest questions for the last round of Q&A in 2008! Special thanks to Michael Ritchie, Global Brand Marketing Director for G.I. Joe for providing the answers for us. (direct link)

G.I. Joe Q&A

1) The DVD Battle packs are fantastic - any plans to release the original G.I. Joe movie in a similar format?
Our entertainment team is looking at finding the best use for the GI Joe movie. There is no plan to release it right now.

2) With the success of the current vehicle sales, can you give us any hints as to the possibility of something like the USS Flagg hitting stores in the future? If you cannot reveal that in particular, then in a general sense are other large-scale vehicles or playsets perhaps in the pipeline?
The USS Flagg will not be making a comeback in the foreseeable future. Larger scale vehicles are coming with the movie, but nothing we can discuss yet.

3) The new Target exclusive Ultimate Battle Pack is indeed most ultimate, and is a real achievement. Depending on how it sells over the holidays (and we expect it will sell out immediately!) would you consider other large multi-packs of that format?
Large battle packs will be considered based on the success of the Ultimate pack. There are currently no plans for another set like this in 2009.

4) The vintage MOBAT from the Ultimate Battle Pack is great - any plans for more motorized vehicles, either vintage reissues or new creations?
There are currently no plans to issue more of these in the near future.

5) Fan opinion seems surprisingly mixed about Matt 'Specialist' Trakker. I myself am a huge fan of the M.A.S.K. line and was ecstatic that you chose to include him - so I mainly want to thank you for that! I have heard it said that he was definitely a one-shot, and not intended to lead into a revival of the M.A.S.K. line. Given that, are other cool one-shot cross-over or 'novelty' figures being discussed currently (C.O.P.S., mass release Roddy Piper, etc) or is it back to strictly Joe business now? (Personally I'd be thrilled about another Piper figure :-)
The Matt Trakker figure was in fact a one shot and we are now back to the business of GI Joe and not looking at other novelty cross overs. We thought Matt was special enough to bring into the line.


Thanks to everyone for the great questions! Start thinking up some more for the next Q&A round in 2009!
Posted by charlie on December 2nd 2008, 06:49 AM
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